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In a first for Imax and the recent era of all-out streaming competition, viewers will soon be able to stream 13 Marvel movies in a new format called Imax Enhanced on Disney+.
The slate, which includes this year’s Shang-Chi and the Legend of the 10 Rings, will stream in the expanded aspect ratio, which shows 26% more of the film image on home screens. The initiative will launch on Friday, which the company has designed as Disney+ Day in a promotional push tied to the anniversary of the streaming service’s launch. Audio specialist DTS is also a participant in the venture.
The slate, which includes this year’s Shang-Chi and the Legend of the 10 Rings, will stream in the expanded aspect ratio, which shows 26% more of the film image on home screens. The initiative will launch on Friday, which the company has designed as Disney+ Day in a promotional push tied to the anniversary of the streaming service’s launch. Audio specialist DTS is also a participant in the venture.
The default for the films on Disney+ will be Imax’s expanded aspect ratio, which is 1:90:1. Regular widescreen versions of the films will also continue to be available. Because of the evolution of technology, some early titles in the Marvel Cinematic Universe, like 2016’s Captain America: Civil War,
In Milestone Deal With Marvel And Disney, Imax Enters The Living Room With Enhanced Versions Of 13 Films For Disney+
