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Paramount Pictures and Blumhouse have released the first official trailer for “Paranormal Activity: Next of Kin,” the seventh installment in the long-enduring found footage franchise. Released in 2007, the original “Paranormal Activity” effectively launched Jason Blum’s horror studio and revitalized the trend of found footage genre films that exploded over the following decade. This latest iteration reboots the franchise while also capitalizing on more recent genre trends, including its period farmhouse settings (Robert Eggers’ “The Witch”).
While plot details have been kept tightly under wraps until now, the trailer offers plenty to parse about what Blumhouse has dubbed a “rebirth” of the franchise. The film follows an adopted young woman who goes in search of her biological parents, bringing a friend along to film. The search leads her to an Amish community, where she is initially welcomed with open arms. Things quickly begin to devolve as they notice disturbing forces in the community,
Jude Dry